For serious iGaming operators stuck on white-label
FREE PROFIT LEAK REPORT

See exactly how much profit your white-label platform is quietly taking from you

Free, 3-minute Revenue & Profit Leak Calculator for online casino and sportsbook operators. Plug in your real numbers and get a private report showing how much you're leaving on the table vs owning your platform outright.

In your free Profit Leak Report, you'll see:
The exact monthly and 3-year cash you're leaking to platform + game providers.
How much of your GGR disappears into staff, affiliates, paid media, licensing, and tools.
Your true net margin today vs what it could be on an owned stack.
A simple payback period: how many months it takes an owned platform to "pay for itself."
A clean, board-ready PDF you can share with co-founders and investors.
Used by operators from $100k to $5M+ monthly GGR to sanity-check their unit economics.

Get Your Free Profit Leak Report

3-minute calculator. Private report delivered to your inbox.

Please enter your first name
Please use your business email
Please enter your company
Please tell us your current platform
Please select your GGR range
Please select your vertical

We run a limited number of these reports per week to keep them accurate. If this page is live, we still have capacity this week.

What operators say after running the numbers

"Showed us we were leaking $1.8M/year to our white-label provider. Migrated in 90 days."

— COO, Tier-2 LATAM Sportsbook

"We knew the rev share was eating us alive. Didn't know it was 31% of GGR until we saw it on one page."

— Founder, European Online Casino

"The report was the conversation-starter our board had been waiting for. Owned-stack project signed off in two weeks."

— CFO, Asian Sportsbook Group

"Brutal in the best way. The 3-year outflow number is what made me pick up the phone."

— CEO, African Online Casino Operator

"I'd been quoting our platform vendor 'industry standard' for years. Turns out we were paying 4 points above industry."

— Head of Operations, Caribbean Sportsbook

"Our white-label provider couldn't justify the numbers on the report. That told us everything."

— Founder, Crypto-Native Casino Brand

"Ran this with our CFO on a Friday. By Monday we had a migration plan and a target go-live date."

— Managing Director, MENA Sportsbook Operator

Frequently asked questions

Is my data confidential?

Yes. Inputs are stored only against your lead record for your own future access. We never share with third parties.

Do I need exact numbers?

No. Round figures work fine — the model uses industry-standard defaults you can override.

What is Source Code Lab?

We build owned iGaming platforms and license source code to operators worldwide. This calculator shows what we'd unlock for your P&L.

Will I get sales calls?

One email with your full report PDF. After that, only if you reply.

🎰

Check your inbox

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● STEP 1 OF 2 — ENTER YOUR NUMBERS
Save & Exit

Build your profit leak model

All fields have industry-benchmark defaults. Override with your actuals.

Core Economics

Monthly GGR Monthly GGRThe money your platform keeps after paying out player wins. Formula: total bets placed minus total winnings paid back to players. This is the top-line revenue figure for iGaming — not deposits, not turnover.Typical: $100k for new operators, $1M–$5M for established mid-tier brands.i
$
Avg monthly deposits Average monthly depositsTotal cash that comes into your player wallets each month, before any betting activity. Includes deposits across all PSPs (cards, crypto, e-wallets, bank transfers). Used to calculate payment processing costs.Typical ratio: 3–5× your monthly GGR.i
$
Platform rev share % of GGR Platform rev share %The cut your white-label platform provider takes from your GGR every month. This is the biggest hidden cost for most operators and is paid before you see a cent.Typical: 8–15% for Tier-2 providers, up to 20–25% for fully-managed white-label.i
%
Game provider fee % of GGR Game provider fee %The combined cut all your game studios and aggregators (Pragmatic Play, Evolution, Hacksaw, etc.) take from GGR generated on their games. Usually paid through your platform as a pass-through.Typical: 10–18% blended across slots, live casino, and sportsbook feeds.i
%
Payment processing fee % of deposits Payment processing fee %Average fee charged by your payment service providers on every deposit. Cards typically run 2.5–4%, crypto 0.5–1.5%, local APMs vary widely. Use a blended weighted average across your real volume mix.Typical blended: 2.5–4% for card-heavy mix, 1.5–2.5% for crypto-heavy.i
%
Bonus & promo cost % of GGR Bonus & promo cost %Total cost of all bonuses, free spins, cashback, reload offers, VIP perks, and tournament prizes — measured as a % of GGR. The real cost is the net effect on your bottom line, not the face value of the bonus.Typical: 15–25% of GGR for growth-mode operators, 8–15% for mature brands.i
%

Acquisition & Operations

Affiliate commission % of GGR Affiliate commission %Revenue share paid to your affiliates on the GGR they bring in. This excludes fixed CPA payments (those go in the next field). Most affiliate deals are 25–40% rev share for the life of the player.Typical: 25–35% for standard deals, 40%+ for top-tier affiliates with exclusive traffic.i
%
Affiliate fixed monthly payout Affiliate fixed monthly payoutSum of all flat-rate affiliate payments per month: CPA deals (cost per acquisition), hybrid deals with a fixed component, and any retainers paid to media partners or influencers.Highly variable — could be $0 for pure rev-share, or $50k+ for CPA-heavy strategies.i
$
Paid media spend (monthly) Paid media spendAll paid digital advertising: Google Ads, Meta (Facebook/Instagram), TikTok, programmatic display, Twitter/X, YouTube, push networks, and SEO/content agency retainers. Exclude affiliate spend (covered above).Many iGaming markets restrict paid ads — check your jurisdiction.i
$
Staff cost (monthly) Staff cost (monthly)Fully-loaded monthly cost of your team: salaries + employer taxes + benefits + bonuses + equipment + office overhead, allocated per head. Includes ops, customer support, marketing, finance, and any other internal roles.Typical: $4k–$8k per head loaded, depending on geography.i
$
Licensing & compliance (monthly fixed) Licensing & complianceMonthly fixed cost of your gaming licenses (Curaçao, MGA, UKGC, Kahnawake, Anjouan, etc.), responsible gambling tools, AML monitoring software, legal retainers, and compliance audits. Excludes per-verification KYC fees (next field).Curaçao: $1k–$3k/mo all-in. MGA: $10k–$25k/mo. UKGC: $20k+/mo.i
$
KYC/AML cost per verification KYC/AML cost per verificationWhat your KYC vendor charges per identity verification. Most operators use Sumsub, Jumio, Veriff, Onfido, or similar. Cost varies by depth of check (basic ID vs full AML screening).Typical: $0.80–$3 per basic check, $4–$10 for enhanced due diligence.i
$
KYC/AML verifications per month KYC verifications per monthTotal identity checks run each month. Typically equals new player signups plus any re-verifications triggered by deposit thresholds, withdrawal requests, or AML flags. Multiply by cost per check to get monthly KYC spend.Roughly 1.2–1.5× new monthly signups, factoring in re-checks.i
#
Other tools / SaaS (monthly) Other tools / SaaSEverything else in your monthly tech stack: BI tools (Tableau, Looker), CRM (Optimove, Smartico), anti-fraud (Sift, Iovation), email/SMS marketing, attribution platforms, cloud hosting overage, server costs not bundled with platform.Typical: $3k–$15k/mo depending on stack maturity.i
$
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YOUR OWNED-STACK SCENARIO

We'll model your owned-platform numbers for you

Based on what you've entered above, our model will calculate realistic owned-stack economics using current industry benchmarks for direct game-studio rates, merchant PSP pricing, source code licensing, and GGR uplift from owning your UX. You'll see the full breakdown — every line item — on your report.

  • Direct game studio integrations vs aggregator fees
  • Merchant-rate PSP pricing vs white-label pass-through
  • One-time source code cost, amortized over 36 months
  • Conservative GGR uplift from owning your stack
  • SaaS tool consolidation savings

Your Current P&L

Monthly GGR
$500,000
Total Monthly Costs
$599,000
Current Monthly Profit
-$99,000
Net Margin
-19.8%
YOUR OWNED-STACK SCENARIO
Modeled on your report — generate it to see how the numbers change when you own the source code.
YOUR PROFIT LEAK REPORT IS READY

Your Profit Leak Report

Based on what you shared, here's what your current white-label setup is costing you. A detailed PDF is on its way to your inbox.

Over the next 3 years,
you're set to pay
$0

to your platform vendor and game providers alone — money flowing out of your business every single month, before you've paid a single staff member, affiliate, or ad dollar.

Your Numbers At A Glance

Monthly GGR $0
Total monthly costs $0
Current monthly net profit $0
Current net margin 0%
Monthly outflow to platform + game providers $0
3-year outflow to platform + game providers $0

Where Your Money Goes Every Month

Of every dollar of GGR you generate, this is where it actually ends up. The shaded segments are your largest cash leaks.

Cumulative Vendor Outflow Over 36 Months

What you'll have paid your platform vendor and game providers, month by month, if nothing changes.

Your Cost Breakdown

Cost LineMonthlyAnnual3-Year

What this means for you

Your personalised analysis loads here.

THE OTHER HALF OF YOUR REPORT

There's a version of this report where you keep that money. We only show it on a call.

This report shows you what your white-label is costing you. It doesn't show you what owning your platform would unlock.

That part — the actual numbers, the mathematical checklist, the live platform demo — only happens on a call. Not because we're being cagey, but because every operator's situation is different and we'd rather walk you through your specific numbers than publish generic claims you'd be right to ignore.

If you do at least $100k/month in GGR, book a 30-minute iGaming Profit Consulting Call. On this call, you'll get:

A live demo of the casino and sportsbook platforms we've built — player accounts, games, payments, affiliate tracking, and risk.
A mathematical checklist applied to your specific GGR, deposit, and cost numbers.
A financial breakdown of how much more you could be earning month-on-month if you owned the stack instead of renting it.
Honest conversation about whether it's the right move for your operation — or whether you should stay where you are.

We only run a handful of these calls per week per region so we can actually prep for each operator. If there are no times open, this week's slots are already taken.

INTERNAL — NOT VISIBLE TO PROSPECT

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